Provides archival runs of leading women’s consumer magazines dating from the late 19th through to the 21st century, documenting evolving assumptions about gender roles and cultural mores. All content, including advertisements, is fully searchable.
Women’s Magazine Archive 1 provides access to the complete archives of the foremost titles of this type, including Good Housekeeping and Ladies’ Home Journal, which serve as canonical records of evolving assumptions about gender roles and cultural mores. Other titles here focus on narrower topics but deliver valuable source content for specific research areas. Parents, for example, is of particular relevance for research in the fields of children’s education, psychology, and health, as well as reflecting broader social historical trends.
Women’s Magazine Archive 2 features several of the most prominent, high-circulating, and long-running publications in this area, such as Woman’s Day and Town & Country. Collection 2 also, however, complements the first collection by including some titles focusing on more specific audiences and themes. Cosmopolitan and Seventeen, for example, are oriented towards a younger readership, while black women’s interests are represented by Essence. Women’s International Network News differs in being a more political, activist title, with an international dimension.